Websites have become an integral part of our lives now. They serve as our virtual windows to different locations. It’s important that users behind them should have knowledge on how to actually set one up online and how to make people actually visit it. It’s even more important in the case of businesses which put up their virtual stores online.
According to the Springfield Illinois Webdesign Company, the following are the basic things a business website must have:
a user-friendly overall interface
Function should always come before form. Make sure to plan your website sections and categories well, and format your content that is easy to scan. People need to be able to find what they actually need and want from your site.
browser consistency and fast load times
Make sure your site loads within 4 to 6 seconds. Hence, it is very important to find a good web hosting service. It is also vital that you make sure your site loads regardless of the broswer a visitor may use.
contact information and crucial business information
People need to know how they can reach you for inquiries or orders. The second one means putting in your site relevant information about the products that you offer, their corresponding prices, or testimonials from past customers.
3 NEW Features to Watch Out For
We’ll soon be entering 2017 and the following features are MUST-HAVES:
1. mobile compatibility
Almost everyone owns a smartphone or tablet now. Whether it be looking for a specific product or looking for a great place to hang out, users do it on their handhelds 90% of the time. Make sure that your website retain all of the aforementioned basic features and that layout and content are readable.
2. social media integration
Still due to the proliferation of smartphones and popularity of social platforms such as Facebook, Twitter, Instagram, and YouTube, you can promote your presence through these social media. Just keep on making your content fresh and interesting and users will surely stay engaged. This is also a form of free advertising.
3. SEO integration
Search Engine Optimization is used to improve your business’ footprint on the world wide web. This is done by inserting search keywords in the content, social media signals, and more. This is a very effective tool in attracting people who are searching exactly for something that you are offering.
For more information, visit Springfield Illinois Webdesign Company at http://www.unolawebdesign.com.